Love the brush, and the mascara applies really well and looks very natural. However the con is that it does tend to smear under my eyes, therefore I think I will go back to my previous mascara. But I may keep this brush to use with it.

I am limited in mascara choices because I only use ones with a comb wand to separate and define long lashes. Ilia’s brush allows for precise application, multiple layers without clumping, and all-day wear without flaking or smudging. Love ❤️

Now I have two favorite mascaras... I have never found one that I liked as well as my original until this. It lengthens your lashes and the two sides allow you to separate as well!

The last mascara I'll ever buy. Gives my lashes the full volume and lengthening effects I'm looking for and doesn't ever flake. It is a bit pricey, but it's worth the cost.

This ILIA Limitless Lash Mascara is really great! It lifts, curls, and separated my lashes beautifully without feeling super heavy or looking clumpy. I love that it's a clean beauty product and I will definitely get more in the future!

I love this mascara. I have tons from all different brands but this quickly became my daily mascara. I love that you can get a close to false lash length with this! So clutch for the days you're not wearing lashes.

I like this mascara for the main reason that it does not irritate my eyes! It is easy to apply with the brush because it separates the lashes. You can build it for a more full look, but I like it with just one easy coat!

I love how simple it is to take off and it doesn't smudge of flake throughout the day. I am still trying to figure out the different sides of the brush :)

I received this from pinch me, it's a nice light shade of brown that works great for an every day look. You can tell the difference right after applying an lashes look longer and after hours of wear it does not irritate my eyes which is a plus

I’m a waterproof mascara girl. This is the only no waterproof mascara I use, and I use it almost daily. If this was waterproof, I’d have no need for any other mascara. Love it!