I absolutely love all the Wella products. They're very affordable. They make your hair look like you had it done at the salon. Many colors to choose from. Very easy instructions. Love the way it looks.

[This review was collected as part of a promotion.] This is my perfect one for my preference and if I want to give it a little ash but I will mix it with a little bit of the Wells 050

Make sure you only use this when your hair is a pale yellow, if you use it when it's orange or darker it may not work. This is meant for super light hair. If you don't believe me watch some Brad Mondo.

[This review was collected as part of a promotion.] this made my hair soo gorgeous i looked like khaleesi! i now am only looking for wella salons near me because i love their hair products so much the color was perfect very satisfied

This used to be my go to toner for my platinum blonde hair but I used something that does not need developer now. I only deducted a star due to how drying it is after bleaching, but I really love Wella T18 toner!

This product worked great! I have been trying to achieve silver hair for quite some time, and this product helped this come to fruition. I recommend this product to everyone, it gets brass out of the hair beautifully. it's lovely.

[This review was collected as part of a promotion.] This is my go to toner! It tones and evens out all of the weird colors in my hair. It also doesn't dry my hair out.

I liked this one toner and you can combine it with Wella t18 for a really nice ashy blonde but always listen to onlllyyyyy leave on for no more then 30 mins

This toner changed my life. It helped with the weird colors I was getting when lightening my hair, and I'm so appreciative of it I would absolutely buy it again, I was very satisfied

I have a very strong orange undertone, I dye my hair blonde. This toner really helps with the orange. Allows my blonde to be blonde, my roots are brown and it allows them to be brown. I would buy it again, and I would highly recommend this toner